It seems Facebook’s recent tangle with the law over the Cambridge Analytica scandal has dragged in not only the company’s founder and CEO Mark Zuckerberg, but also the search giant Google as well. A direct result of Zuckerberg’s Congress hearing is that Google, one of the most famous internet icons, is under scrutiny as well since the search engine has even more use for ads than Facebook. This leaves users wondering how much of their personal information Google collects, how that data is being used, and even more importantly, how we can find out what information Google has about us. While Google’s DoubleClick system lets advertisers track consumers (to put it lightly), the consumers themselves are unaware of what is being done in the background every time they click on an ad. The easiest way to assure yourself of your privacy is to find out for yourself. With the public outcry in mind, Google has made it easier than before to do exactly that, as well as included features such as the new “Confidential Mode” in Gmail to ensure tighter security measures for end-users.

Other Resources:

Download Your Data – Google
How to download a copy of everything Google knows about you – CNBC